Zendesk provides businesses with effective tools to manage customer interactions easily from one central place, ensuring a smooth experience. However, not all businesses can comfortably afford all its features due to budget limits. Some businesses might struggle to pick the best licensing model that fits their budget.
That's where our guidance comes into play. We show you the different Zendesk pricing models and how best to use the platform's features to suit your business needs. Our goal is to help you cut down the license costs of Zendesk while still benefiting from its useful features. This way, you get a balanced mix of cost-effectiveness and useful functionality.
Note: ClearFeed offers businesses a brilliant opportunity to maximize their Zendesk usage right from Slack, all while keeping an eye on costs. Intrigued to know how we pull it off? Take a deep dive here.
How Much Does Zendesk Cost?
The variety of plans offered by Zendesk's customer support software may be overwhelming if you're a beginner. So, here's a simplified approach: identify two key things - the essential features you need and how many agents will use the software. These two factors will guide you through the multitude of available options.
Zendesk rolls out seven pricing options: three under the 'Support' umbrella and a quartet in 'Suite.' Now let's dive headfirst into what each of these plans offer:
Although this may appear as an initially attractive option, there are caveats to consider.
Why Zendesk Costs Businesses More Than They Realize
Zendesk's tiered pricing structure caters to a wide range of business sizes and needs, with each tier offering progressively more features. However, some potential concerns and challenges that a business could face are
- Pricing Per Agent: Each pricing tier is based on a per agent per month model. This could quickly scale up and become expensive for larger teams.
- Limited Features on Lower Tiers: Lower-priced tiers like the 'Support Team' or ‘Suite Team’ plan lack advanced features such as setting up business hours, CSATs, SLAs, or skill-based ticket routing. Companies needing these features would be obligated to opt for costlier plans.
- Lack of Customization in Lower Tiers: The customization of reporting, dashboards, automatic ticket routing based on skills, advanced data protection, and a testing sandbox environment are all features available only at higher tiers. These restrictions could impair a business's ability to tailor the service to their requirements and ensure data security unless they opt for a higher-priced plan.
- Light Agents' Limitations: The availability and functionalities of 'Light agents' could be limited across different pricing tiers.
*Light agents in Zendesk have restricted permissions, primarily providing knowledge and guidance through private comments on tickets. They're kept in the loop about tickets, can view them, add attachments, and apply macros. However, they can't be assigned tickets or alter their properties, and they can't use the @mention feature.
Simply put, the final cost will be tailored to your business specifics and the required feature set.
This is where ClearFeed comes in: an AI-powered conversational support platform that optimizes Zendesk and Slack integration for seamless collaboration on customer tickets. We ensure you don't overspend on Zendesk licenses, thus relieving your operational budget while providing all the essential features. Eager to learn how? Let's delve deeper.
How Does ClearFeed Help Businesses Lower Their Zendesk Costs
ClearFeed is a tool designed to streamline customer support operations directly from Slack. It acts as a streamlined bridge to Zendesk, promising substantial cost savings with its ticket-based pricing strategy rather than counting agents involved. This means you pay according to the number of support tickets handled rather than the number of agents involved. It helps you minimize costs by:
- Allowing more team members to work together on addressing customer concerns (tickets) without the need to purchase or manage additional agent licenses.
- Letting users who primarily interact with Zendesk via Slack use premium features (like Forms, Service Level Agreements, Business Hours, and more) while subscribing to a more affordable, lower-level Zendesk license.
Let’s try to understand by taking an example.
Consider a support team of 5 agents working on 1,000 tickets monthly under Zendesk's basic Support Team plan at $19 per agent. To avail of additional features like multiple forms and light licenses for collaboration, the team needs to upgrade to Suite Growth at $89 per agent, raising costs by $350 monthly.
By contrast, ClearFeed delivers the same functions for just $189 monthly, readily offering profound savings. It can reduce the additional monthly expense by 46% and provides unlimited internal collaboration on tickets, compared to Zendesk, which allows 50 light agents under their Growth license.
It carries more in its toolbox than just enabling ticket creation and brings in some features that include:
- Bi-Directional Sync Between Slack and Zendesk: ClearFeed creates a two-way link between Slack and Zendesk. That means the changes made in one platform are automatically reflected in the other. This creates a continuous information flow between the two systems.
Specifically, the synchronization includes 'statuses' and 'comments.' When the status of a task, project, or ticket changes within Zendesk, it will be updated in the related Slack thread. Similarly, when comments are made in a Slack thread, they are updated within Zendesk as well.
The main benefit of bi-directional syncing is that it allows team members to work from their platform of choice with confidence that they have up-to-date information. For example, support team members who prefer using Zendesk can stay on that platform, while others who prefer Slack can stay there. Both will have the same information due to the synchronization, ensuring consistency and fostering effective communication across different platforms.
- Create Tickets from Slack: Within any Slack conversation, you can convert a message or a thread into a Zendesk ticket. Unlike other Slack-Zendesk integrations - ClearFeed uploads the content of the entire thread, including any relevant files, images, and other attachments - to the created ticket. It also uses the latest AI technologies to summarize the ticket and its title. This ensures seamless data capture from Slack to Zendesk - while offering an easy and quick way to initiate tickets.
- Maintaining Workflow within Zendesk: While Slack conversations are ongoing, you may still need to manage key customer service aspects in Zendesk. ClearFeed allows you to handle these tasks effortlessly within the Zendesk interface:
- Tracking the progress and management of each service ticket.
- Measuring the support team's performance and customer satisfaction and identifying areas of improvement.
- Monitoring and managing the service level agreement obligations, ensuring tickets get resolved within the agreed timeframe.
- Edit Zendesk Fields from Within Slack: ClearFeed can import custom fields from Zendesk, and users can create forms in ClearFeed or import their existing ones in Zendesk. Users can then modify important details like the ticket's title and priority level directly from within Slack. These fields are crucial in organizing and managing customer requests. As users can swiftly make vital adjustments without leaving Slack, it results in a smoother, more efficient workflow.
Enabling Company-wide Collaboration on Tickets with ClearFeed
We live in an era where agility and collaboration are fundamental to business. The era where only Customer Support would handle customer issues is long gone. Increasingly, different departments collaborate on customer issues in real time. Some examples:
- Customer Support may escalate customer tickets to Solutions Architects, Escalations Engineering, and other SMEs to triage product issues.
- CSMs and sales personnel in direct contact with customers may raise queries to Customer Support on their behalf.
- Operational teams within companies using the company’s software may raise internal tickets regarding the same.
In all such cases, the natural platform for cross-team collaboration becomes the company-wide collaboration platform - either Slack or MS Teams. ClearFeed’s integration between Slack and Zendesk allows seamless collaboration across the company on customer issues - while allowing team members to work from either Slack or Zendesk. It removes the need to pay for and manage light licenses - while offering advanced functionality like Forms from within Slack. All at a low per-ticket cost.
At the same time, to maintain a complete record of interactions, any responses to tickets on Slack are automatically updated in Zendesk. This feature ensures that all communication is centralized and traceable, even across multiple platforms.
Isn't that something worth considering?Book a demo to learn more about how we can help you reduce your Zendesk license cost and scale customer operations.